Tracking service promises to unearth missing home owners

A new service that will interest a whole host of interested parties is about to be launched and the target of the service will be property investors with an interest in landlord insurance.

The tracking service offered by a new company called traceWise will enable customers to find the owner of a property quickly and give them contact details. The service should appeal to tenants trying to trace an absent landlord quickly, letting agents and even local authorities many of whom are now trying to trace absent landlords with a view to renting out their homes. traceWise intend to charge clients a fee somewhere in the region of £15-£25 depending on the request, and affirm they will not charge customers at all if their searches return no useful information.

Juliette Chan is a director of the tracking company and is confident their product will suit the market. She said: “The traceWise service is of huge interest to estate and letting agents as it enables them to identify and contact potential clients in a highly targeted and professional fashion. The days of randomly dropping leaflets through doors, particularly in regards to letting property, is ending, and the ability to use a guided missile to hit a target rather than a scatter-gun approach is the way forward. External consultants Michael Day of Integra Property Services and leading business mentor Chelsey Baker have been working with us over the last year and are totally convinced that our products and services are revolutionising the way in which enlightened agents operate their businesses.”

In fact the company have been delighted with the trials and the bringing together of information gleaned from a number of databases, including the Land Registry, appears to bear rich dividends for those who know where to look.

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